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DUPI Innovation Lab: from ideas to action

Rotterdam, 15 September 2026 – The insurance market is changing fast. New technologies, shifting risks and higher client expectations raise questions that can’t be answered from behind a desk. The DUPI Innovation Lab brings colleagues from across the organisation together to work out what these changes mean in practice.

That means looking beyond today. Through brainstorm sessions and hands-on experiments, colleagues turn early ideas into concrete solutions, always with an eye on what clients will need tomorrow and the day after.

It’s how DUPI stays relevant for brokers, clients and partners, and how we build a place where people want to work and grow.

What’s next?

The Innovation Lab is still early stage, but the direction is set. Innovation isn’t about predicting the future perfectly. It’s about asking better questions, staying ahead of what clients will need next, and taking the next step with confidence.


For media enquiries, please contact:

Eveline Lamphen | Manager Marketing & Communication
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